Methodology & Tools

A Key Problem:

Over-reliance on Stand-Alone Safety Training

Challenge I

Behavioral Change Not Addressed

  • Reluctance to address current behaviors of team – continued avoidance, silence and lack of accountability
  • Lack of skill sets on how to have constructive dialogue around safety (destructive, negative comments with no reason for change)
  • Lack of change management acumen

Challenge 2

Too Much Information

  • Overwhelmed and leads to inaction
  • Challenge creating plan of action and delegating
  • Trouble retaining large amount of information – no plan for reinforcement
  • Lack of context for some learning

Challenge 3

Treating it Like a Project with Completion Date

  • How do we keep this front and center?
  • How do we ensure we bring in safety-minded employees?
  • How do we onboard employees and engage them in our safety initiatives from the onset

How We Can Help

We Build A Bridge Between 
Knowledge and & Action

We collaborate with you customize an approach based on where your organization is on its’s safety journey.


We customize programs and measure positive change in the leadership behaviors that greatly impact safety performance.

Our model combines group interactive learning with on-the-job practice and behavioral coaching.

We target leadership behaviors linked to safe work environments and build safety leadership competency models and communications.

We work with Safety Managers to help them build credibility and improve influencing skills.

We build and strengthen safety teams.

At A Glance

Safety Leadership Competency Guide


Our Core Tool and Approaches

  • Interactive leadership training (in short bits) provides tools and methods to aid skill development to support behavior change.
  • Immunity to Change mapping identifies and addresses barriers to change – enabling to directly confront barrier to change.
  • Marshall Stakeholder Centered approach engages stakeholders in process, encourages transparency, accountability and camaraderie. It also measures progress.


Lead 2 Safety

We help individuals and teams integrate safety knowledge into practical application on the job.

  • Develop learning aides to support retention of content
  • Create safety program curriculum
  • Design safety behavioral recognition programs and employee safety communications


Lead 2 Safety Select and Onboard

We help sustain the momentum for safety in hiring and onboarding employees to engage them in safety from the start.

  • Develop selection processes and tools that support safety initiatives
  • Train supervisors and managers on interviewing for safety
  • Design and develop onboarding curriculum and tools

All employees should be safe at work. Why?

Because employers, employees and their families win when we keep people safe at work.